Juntos We Are America Presents

SOMOS BORICUAS
FESTIVAL

Honoring Our Roots. Celebrating Our Journey. Building Our Future.

Taino warrior, Spanish-influenced dancer, guitarist, flamenco dancer, drummer, and Bomba dancer celebrating Puerto Rican heritage with the Puerto Rican flag

Days

Hours

Minutes

Seconds

Worcester Common, Worcester MASunday, August 16, 202612 PM – 8 PMFREE ADMISSION

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Why Somos Boricuas?

More Than an Island.

Puerto Rico is more than an island.

For generations, Boricuas have carried our language, traditions, music, food, faith, and culture beyond the shores of Puerto Rico.

Today, hundreds of thousands of Puerto Ricans call Massachusetts home, helping shape communities across Worcester, Springfield, Holyoke, Lawrence, Boston, and beyond.

The Somos Boricuas Festival celebrates both our roots and our journey—honoring the island we love and the communities we have built across the diaspora.

78 Municipalities · Millions of Stories · One Community

The Experience

A Festival For Every Boricua

Music

Areyto Taíno, Trova, Bomba, Plena, Salsa y Reggaetón.

Culture

Heritage, traditions & storytelling

Food

Authentic Puerto Rican cuisine

Vendors

Small businesses, artisans, makers

Family Fun

Activities for all ages

Cultural Exhibits

Interactive educational displays

Dominoes

Traditional community gathering

Dance

Performances & participation

Community

Celebrating together

Our Story

The Story of
Puerto Rico

Step into the history of Puerto Rico — from Taíno to Spanish to African traditions. Dance Bomba & Plena, play the conga, and celebrate our culture.

TAÍNO ROOTS

The Indigenous people of Borikén whose legacy lives on today.

SPANISH INFLUENCE

Language, traditions, architecture, and customs.

AFRICAN RHYTHMS

African heritage, Bomba & Plena, and everyday Puerto Rican culture and traditions.

BORICUA LEGACY

The resilience, creativity, pride, and contributions of Puerto Ricans worldwide.

Bomba and Plena dancers celebrating Puerto Rican culture

Sponsor a Domino Table

Put Your Name
On The Table.

Dominoes are the heartbeat of every Boricua gathering. Sponsor a table and make it yours — customized with your logo or family name for everyone to see, play, and remember.

Customize your table with your logo or family name

Featured in the festival's iconic domino zone

Recognition as an official Domino Table Sponsor

A beloved tradition that brings generations together

Sponsor a Domino Table →

Limited tables available. Reserve yours before they're gone.

Vendors & Food Trucks

Share Your Business With
Thousands of Attendees

We welcome food vendors, food trucks, artisans, nonprofits, cultural organizations, artists, makers, and local businesses.

Vendor Application

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Food Truck Application

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Be Part of the Magic

Join Our Volunteer Team

The Somos Boricuas Festival is built by community, for community. Whether you have two hours or the whole day, your time helps bring this celebration to life.

Setup & Breakdown Crew

Registration & Welcome Desk

Stage & Entertainment Assistants

Vendor & Food Truck Liaisons

Cultural Exhibit Guides

Family Activity Coordinators

All volunteers receive a commemorative festival shirt and our eternal gratitude.

Reserve Your Spot